Anthropic is in talks to acquire AI startup Decart for approximately $6 billion, according to Bloomberg, citing people familiar with the matter1,3.
Decart offers real-time generative video and GPU optimization technology.
The acquisition discussions were reported by Bloomberg and subsequently corroborated by multiple aggregators2.
ANALYSIS The reported price tag signals Anthropic's interest in expanding beyond its core large language model business into generative video and compute-efficiency capabilities — areas where Decart's real-time video generation and GPU optimization stack would provide differentiated technology.
The talks come during a period of elevated deal activity and fundraising across the AI industry. Cognition, the maker of AI coding agent Devin, is separately in early discussions to raise more than $1 billion at a valuation of at least $40 billion ctx.
ANALYSIS An acquisition of this scale would mark a strategic shift for Anthropic toward vertical integration of video-generation infrastructure, rather than relying solely on internal development or partnerships for multimodal capabilities.